On Addison just east of the Kennedy the first Olive Garden ever in the City Limits of Chicago is having a very successful opening day. I stopped by to chat with the PR pro working the opening, Jenni Izzo of Costa Communications. The place was packed and the building and decor would surprise anyone who has a stereotype of what Olive Garden looks like. It was ground up construction with a nice new upscale look.
Of course, Olive Garden is not trying to be trendy but do I believe this location will be very successful, likely leading to more locations in Chicago and other urban areas.
Here’s more from Eater Chicago on the opening, and the garlicky political implications.