Wow – cassette tapes come back from the dead in a big way. Since Apple shows no respect for the roots of its success by killing off iPods, there’s room for a new way to store all our music in a mobile format. This new cassette might not be the solution, but there’s an opportunity as those of us with huge personal collections lack a way to carry, playlist and listen to our music.
For a time, the cassette tape absolutely dominated the sales market. In 1990 alone, a staggering 442 million tapes were sold. However, with the rise of the CD, the birth of the mp3, and the eventual resurrection of vinyl, sales dwindled, and by 2007 only a mere 274,000 individual cassettes were sold. Sure, cassette-centric labels like Kissability and Mirror Universe Tapes have offered the cassette a new and niche following, but it’s a clear sign of the times when the cassette’s accompanying Walkman is regarded like some alien artifact.
Now, though, Sony has brought the cassette back from the dead by unveiling a tape that can hold a whopping 148 gigabytes per square inch. If you can’t do the math, that’s 185 terabytes of total data. We’ll wait as you toss your iPod into the trash.
The tape, which was unveiled this weekend at the International Magnetics Conference in Dresden, holds approximately…
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