Tag Archives: Millennials

Millennials Really Do Have It Rough

It’s fashionable to make fun of America’s 75 million Millennials, but I think they have it rougher than Boomers and Gen X. They may have more digital toys, but they also have a lot more student debt, a lot less job security, and zero privacy.

Older people who criticize the “selfishness” and other irresponsible traits of Millennials are forgetting how they acted in their 20s. Youthful obnoxious foolishness is common in every generation.

I remember in the 80’s we were called the “Me Generation.” Sounds familiar.

“Millennials” is just the latest name for young people. The complaining is just older people bitching about the young. Same as it ever was.

For those of us in the hospitality industry, there are more Millennials than Boomers or Gen X, and they are in the peak years of dining out and nightlife. So better understand them rather than attack them.

Here’s some relevant facts on Millennials. Contact us for much more help for bars and restaurants in building a loyal following of Millennials and other desirable customers.

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Hospitality Business Hit Hard by Falling Millennial Wages.

Many hospitality business leaders and local operators are pulling their hair out over why traffic, sales and profits are falling at most bars and beverage driven restaurants. One big reason is a huge drop in the earning power of our primary market – young people. Read about it here, and here, very helpful in understanding the factors driving recent troublesome trends in sales and customer spending patterns.

At A-List we specialize in helping operators beat the trends toward discounting and lower margins by creating an exciting environment with exceptional customer experiences, that beats the competition in the war for customers’ shrinking entertainment budgets.